Speed Mentoring Mentors | 23rd March 2023
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IAA Brand Finance Sustainability Index
Brand Finance/IAA: 79% of consumers say they have reduced their use of brands if perceived to be acting unsustainably IAA says brands need to pay closer attention to customer perceptions of sustainability – failure to communicate clearly about ESG puts value at risk. A first of its kind study by Brand Finance in association with …
IAA TALKS: Sustainability
Wednesday 2nd November saw us launch the first in our new series of IAA Talks – the revamped version of the IAA Business Lunches, held at the Royal Society of the Arts. The RSA is a charitable organisation in London that consists of a global community of proactive problem solvers, uniting people and ideas to …
Guest Speakers
Thomas Kolster – Founder & Creative Director, Goodvertising Agency Kolster is a frontrunner and one of the most recognised thinkers globally where marketing, business and sustainability meet. He continuously challenges the status-quo with his vocal, and often provocative, views on values, purpose, and leadership. In an over-crowded do-good market, people don’t buy your values or your “why”, but …
Speed Mentoring Mentors | 28th September 2022
The detoxification diet of fake news in the digital age
IAA COVID-19 Alerts
Research: Nearly 40 percent of women reacted negatively to Gillette spot
The State of Brands in America: A Great Digital Divide?
